Tom Banks - Brand Strategist at Stuff

Brand Strategist

Tom is a strategy consultant with over 30 years experience in advertising, marketing communications, design and branding.

At Stuff Tom creates and deploys brand strategies and is our facilitator for all brand workshops. He can advise on all aspects of brand strategy (creation, refresh and repositioning), brand architecture and portfolios, brand identity, engagement, communications and implementation, as well as brand guardianship and management.

Tom has worked both agency and client side, including FCB, Publicis, Lintas, Wolff Olins, NatWest, Legal & General and Hutchison Whampoa. In 1992, he co-founded the multi-award winning design and branding agency, Johnson Banks.

Tom’s diversity covers automotive, pet care, mobile communications, broadcasting, professional and financial services, trade organisations and property to airlines, tourism, beauty, food & drink, arts and museums and even celebrity brands.

A number of projects Tom has worked on over the years have been recognised by the DBA Design Effectiveness Awards and D&AD.